the most fundamental purpose of this approach is to regulate online transactions and services, protect the legitimate rights and interests of consumers and operators, and promote the sustained and healthy development of the network economy." The Interim Measures for the network behavior of commodity trading and related services administration of the State Administration for Industry and commerce departments responsible person released in April 2nd "(Draft)" (hereinafter referred to as "Interim Measures") said in an interview with reporters.
real name registration – natural person online shop to submit real information
in the online shop crowd, some are students and other natural persons. The provisions of the interim measures, natural persons engaged in commodity trading and related services through the network, the operators shall apply to the online trading platform service, submit the name and address of the real identity information. With the conditions of registration, the registration of industrial and commercial registration.
operators to provide online trading platform service should be temporarily with the industrial and commercial registration, real identity information for natural persons to provide goods or services on the Internet for review and registration, establishment registration files and regularly verify and update, be passed on with the industrial and commercial registration registration application conditions. Personal true identity information records and transaction records and other information record backup storage time shall not be less than two years.
has a business license of legal person or other economic organization or individual industrial and commercial households, online commodity trading and services should be engaged when the electronic link identifier on its homepage or engage in business activities of "open to the public license prominently posted or its business license information.
operators to provide online trading platform service should take the data backup and fault recovery techniques to ensure the integrity and safety of network transaction data and materials, and shall ensure the authenticity of the original data.
protects privacy – consumer information must not be disclosed to third parties
online theft of personal information of consumers for resale, the problems, the provisions of the Interim Measures for the collection of consumer information network operators and network service providers, responsible for the safekeeping, reasonable use, possession and properly destroy the obligation period; and the product and service provider shall not collect irrelevant information to proper use, shall not be disclosed, rental and sale. Except as otherwise provided by laws and administrative regulations.
The operators of the network trading platform services provided by
shall take the necessary measures to protect the security of the data information concerning the business secrets or personal information of the operators. The parties consent shall not disclose to any third party, transfer, use or sale of the parties to the transaction list, transaction records and other relevant business secrets or personal information data, but the laws and administrative regulations except.
violation of the above provisions, violations of consumer personal information, shall be given a warning, ordered to make corrections within a time limit, do not correct, punishable by a fine of 10 thousand yuan.
also provides that the network provider